Integrated B2B Marketing Communications - Advertising, PR, Online

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  • ECONOMIC DEVELOPMENT

Making a noise about new premises

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Challenge:  Publicise the opening of MDT's new agricultural parts store in Framlingham, Suffolk.

Solution:
VIP and media opening event. Press invitation, press release and photography.

Follow-up promotional week with special offers and discounts.

Results:  Strong coverage in agricultural and local media including Farmers Guide, Anglia Farmer, East Anglian Daily Times, Wrights Farming Register and Classic Tractor.

Steady footfall of new customers, some from a substantial distance.


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Land Communication Ltd,
Unit 3, Brightwell Barns, Brightwell, Ipswich IP10 0BJ 

Registered in England and Wales: 09286826